FAST | YOUR SUSPECT

Webcast: Localized Search

I am a guest speaker in an Editor & Publisher webcast on May 22. If you can make the time, please join in. Details are as follows…

Stop the Presses! Localized Search is Changing the Newspaper Business


Discover How Your Company Can Take Advantage of This Evolving Model

for this FREE live Web broadcast.

Date: Tuesday, May 22, 2007
Time: 2:00 PM EST / 11:00 AM PST

Join Editor & Publisher for this FAST-sponsored Web Seminar and hear from industry experts how your newspaper operation can break into the localized search market. Attend this online-only event and learn how to overcome the obstacles and how progressive newspapers have already integrated localized search into their business models and have grown their audience and advertising base and how you can do the same.

Whatever the formula for local search inclusion may be, the newspaper industry and news industry in general are looking to get their piece of the pie. But how do newspaper companies tap into the growing local search market? What technology is needed? Is there a chance of cannibalizing the existing print base?

In this session, the following issues will be explored:

Market Size

Trends and Technology

Geotargeted Display Ads

E-mail Campaigns

Classifieds

Local Paid Search

Local Video