At ILM:07

At ILM:07

Originally uploaded by Benee

It took a little longer than we’d hoped, but Bob and I made it to ILM:07. Our flight from Boston was delayed and we ended up missing our connection to LA. So we had to crash at a JFK airport and catch a flight to LA bright and early. We arrived at ILM around noon, cleaned up, grabbed a bite, and jumped right in. We quickly ran into many familiar faces, shook hands, gabbed a bit, laughed a bit, and caught the remainder of the day’s sessions. So far so good. And as expected, Peter Krasilovsky (www.localonliner.com) is doing a heck of a job. Went out to dinner tonight with Danny Moon (www.upnext.com) and Fred Pfeiffer of Localeze (www.localeze.com). Went to a cool steakhouse called The Lodge (www.thelodgesteakhouse.com). We had a good time. Came back here and jumped into the Call Genie Martini Party and hung out with Ian White (www.urbanmapping.com) and Peter K.

What did I get out of today? Well, we’re getting ready for 2008. And now that 2007 is coming to a close, I’m thinking a lot about what we’ve done in the past year. It was a year ago that Bob and I were in LA, under very difference circumstances. A year later, we’re feeling much better about things but there’s still so much work to do. The game is changing for us now. Our roles are evolving and it’s time to step up the level of execution. We need to think about getting Citysquares.com to a point where it can be reproduced easily. That includes the site, that includes the sales model, the marketing strategy and more. Today gave me a chance to buckle down and dive deep into the financial projections and plans, on the flight, and to think about things at a higher level than I’m usually able to on a day-to-day basis. Citysquares is about to enter 3rd gear. I’m excited. I’m also very tired. Good night.